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【Echo Tech】 Foreign customers inquiry from Japanese HP site.

Our website has Japanese and Overseas page.
To gather many viewers, we are putting many vocabularies in the page for SEO. This makes searchers easier to find our page, because search engine finds pages that highly referred to searched words.
Somehow, we have inquiries from overseas customer from Japanese HP, even though they might not search with Japanese words.

How do they reach to our Japanese website?

One thing we thought is, search engine is not only looking same search words that mentioned on each page. It might pick highly referred content.

For example, when searcher searched “vibration”, “frequency”, “oscillation”, because those words are referred to “ultrasonic”, our websites are highly related.
Considering access rate of both (Japanese and Overseas) HP site, Japanese page is higher now. Which means, in the point of “referred level”, search engine might not see the searched language. (Even if it has searched “ultrasonic cutter”, it might bring Japanese page)

To lead overseas searchers to English site, we need something measures to fix this…

If you have any questions or comments, please send message here.

worldinfo@us-dolphin.co.jp

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