Which market will prosper next?
Hello.
Since coronavirus outbreak, it has impact on world economic. In Japan, due to going outside had been restrict by government, many of restaurants, caffe, bar, amusement facilities has to exit the market because they could not secure their profit. 
However, convenience stores are gaining stable profits in contrast, even though it market is quite close to such a “Disadvantaged side market”.
Some of people who feels stress by staying home for long time, go outside for short time, but big place or place where people stay there long time has risk of infecting virus, so they visit convenience store and have shopping.
Also in Japan, it’s being trend that young peoples drink with their relative person through TV camera using PC or cell phone. This is the way, only they could meet and have fun with their friends staying in their home.
To held this “Online drink”, they need to get drink and foods by theirselves. It doesn’t need like large quantity of drinks and food, convenience store is just right for them. Because of this trend, beverage manufacturers are prospering that they get many orders from convenience store.
To think this circulation,
End user → Convenience store → Beverage manufacturer → Relative manufacturer(bottle, snack, vending machine) → Factory → etc.
the present main “requet movement” is like a flow above, we think. This is merely just one example of flow starts from end customer. It must be expanding to more other market, and the market which is not in the flow, needs to think how to get in.
For example, if restaurant could not gather customers in their shop, they could start delivery service or sell food in front of thier restaurant. Customer may think it’s healthy to get food than convenience store. Caffe could do samething, amusement facilities could start their service by application on cell phone.
On the other hand, the companies in the requested flow, are now in stage of reading economics. In this unstable circumstance, nobody could aniticipate what will happen even next day, but they could change economics by making action theirselves.
However, we should not think of gaining profit in first, but taking other ones hands who are facing to difficulties for living. We wish all entrepreneurs have same thought and economic will recover soon.
Send us your message here!
worldinfo@us-dolphin.co.jp
投稿者プロフィール
