Is YouTube is the best way of oversea sales?
Hello.
Since COVID19 outbreak, all country’s companies are have been restricted to go oversea for making sales. Now, internet is being central place of making sales toward consumers and companies. There are many ways to make promotion on internet, but most companies are using YouTube or SNS now.
Those media are known by over the world that many people see the site everyday, and especially for YouTube, it could promote products by motion, sound, and word, viewers could easily recognize the products. Conventionally, companies were advertising with movies only on TV. To making CM, it costs very high, but YouTube is free. Due to number of people watching TV is moving to YouTube, it is cheaper and effective to making promotion on those sites.
However, we think this “YouTube promotion effect” leads advantage for other media. Because YouTube advertisement plays automatically to all YouTube viewers, it able to lead all peoples to curiosity. It might make core fan from those viewers, and lead them to buy products book or searching on internet. Advertisement is just a one of platform of making consumers interest. Some of people may against, but we say advertisement is just a very start point of making consumers curiosity. If company could not attract consumers by explaining products, or doesn’t match to their need, it’s all vain. Before you advertise product, it’s important to make base of your knowledge of product, what is strong point, and what for using?
Please contact us, if you have any questions.
worldinfo@us-dolphin.co.jp
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